The Great Recession has caused a fundamental shift in consumer spending. How will this affect the c-store industry and your business in the year ahead? The CSNews 2010 Industry Forecast Study provides a glimpse of the rough conditions ahead and critical insight for you to make the right buying decisions. This pdf contains the results of CSNews' 8th annual Forecast Study, including a macroeconomic projection of expected market conditions in 2009 and the impact they will have on sales, profit and growth of the key convenience store products categories: motor fuel, tobacco, malt beverages, confectionery, snacks and foodservice.